Due to the currently raging Corona virus, many fairs and tournaments had to be canceled. In order not to dispense completely with the hustle and bustle of the trade fair and the associated customer contacts, Matthaes Medien GmbH & Co. KG had the terrific idea of launching a completely new platform.
With the 1st spring online horse fair it was possible to start a project that has never existed in this form in the German horse industry.
Of course, an online fair cannot compensate for the unique flair of a real fair or replace direct customer contact, but it was nevertheless possible to create a very special interactive shopping and information experience.
As a strong and innovative provider, Viebrockreithallen should of course not be missing at the first online - horse fair! That is why our company likes to present itself as an exhibitor and invites interested customers to experience its services and innovations digitally.
We are proud to be part of this state-of-the-art project and are sure that it will become increasingly important in the future.
Come and visit our booth at: